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The label was launched in the Netherlands in 1980 and was originally called "Roadracer Records". Roadrunner's initial business was importing North American metal-band recordings into Europe. In 1986 Roadrunner opened its US headquarters in New York City and later opened offices in England, Germany, France, Japan, Australia and the latest in Denmark. Early successes included albums from King Diamond (the first Roadrunner artist to enter the Billboard Top 200 albums chart) and Annihilator. The label also handled early Metallica releases in the Scandinavian region. The end of the 1980s saw the release of two albums that are now considered classics of their respective genres: Obituary's Slowly We Rot and Sepultura's Beneath the Remains.